Best Way to Get Customers Online in Nigeria

How to Get Customers Online in Nigeria A few weeks ago, I spoke with a business…


Best Payment Gateway for Nigerian Businesses

What's the Best Payment Gateway for Nigerian Businesses? Introduction No…


How to Create an Online Presence for your Business

How to move your offline business online Imagine this scenario: a friend tells…


Pay per click

PPC In 5 Minutes: Learn the Google Ads Campaign Types

Introduction Google Ads, PPC, Google AdWords, Bing Ads...different names for…


Learn Google Analytics in 5 Minutes: What is your Website metrics saying?

Learn Google Analytics in 5 Minutes: What Are Your Website Metrics Saying?

Metrics and Websites Metrics and websites—what are we talking about? Having a…


Your Content Does Not Fit: Learn Content Strategy Tips for Social Media

Introduction Long-form or short-form? TikTok or Instagram? Reel or Vlog? There…


A Digital marketer stands with laptop in hand in a workspace filled with work charts and beautiful decorations.

Top Digital Marketing Trends to Shape Your Brand's Strategy in 2025

Digital Marketing Strategy A Digital marketing strategy is a document that…


Confessions of a former SEO newbie: My Step-by-Step Guide to Doing SEO

Introduction SEO was really confusing to me in the beginning. Like myself, many…


Ignoring SEO Will Cost You: How to Create an SEO Strategy for Nigerian Businesses

Why Your Nigerian Business Needs an SEO Strategy Today If your competitor…


8 Common Social Media Mistakes in 2024

A young business owner sits in disarray, overwhelmed by the perks of managing…